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Marketplaces

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Introduction to Marketplaces

Online marketplaces such as Amazon, eBay, and Shopify have transformed the way businesses sell products worldwide. In 2023, global eCommerce sales reached an estimated £4.74 trillion, highlighting the growing importance of these platforms.

The UK eCommerce market alone was valued at around £192 billion in 2023, solidifying its position as one of the top online retail markets globally. These platforms offer businesses an incredible opportunity to reach wider audiences and scale quickly. At COPA, we help you navigate the complexities of setting up and managing your marketplace presence, ensuring you're optimised for success in an increasingly competitive landscape.

Strategic Growth Solutions​

Amazon Marketplace: Expert Guidance for Success

Selling on Amazon opens up a world of opportunity, but the platform’s complexities can be a stumbling block. From listing products and securing approvals to managing withheld funds and document verification, many sellers find the process frustrating. At COPA, we provide expert guidance to help you navigate these challenges, ensuring you understand each step of the process and stay compliant with Amazon’s requirements.

While we won’t manage your Amazon store directly, our team is here to offer advice and strategies to streamline your setup, resolve document verification issues, and make sure your funds are released without unnecessary delays. With our support, you can confidently manage your Amazon business and focus on scaling.

Shopify: Expert Advice for Building Your Online Store

Setting up a successful Shopify store involves more than just choosing a theme—it’s about creating a user-friendly layout and driving traffic to your site. At COPA, we provide expert advice on how to structure your website for optimal performance and sales. Whether you're setting up for the first time or looking to enhance your store, we offer guidance on best practices for layout, design, and functionality to ensure a seamless customer experience.

While we don’t build the site for you, we equip you with strategies to drive traffic, improve SEO, and optimise your website’s structure. With COPA's support, you'll be ready to launch and grow your Shopify store with confidence, attracting the right customers to your digital storefront.

eBay: Simplifying the Listing Process

Selling on eBay can be rewarding, but it’s often time-consuming, especially when you need to create manual variations for each product listing. At COPA, we provide guidance on how to streamline your eBay setup, offering tips to save time and improve the efficiency of your listings. From managing product variations to ensuring your listings are optimised for visibility, we’ll help you navigate eBay’s platform effectively.

While we don’t handle the manual work, our expert advice ensures you have the tools and strategies to list products faster and reduce the manual effort required. With COPA’s support, you can focus more on selling and less on tedious tasks.

Other Marketplaces: Expanding Your Reach

In addition to Amazon, eBay, and Shopify, COPA has experience guiding clients through other popular marketplaces like Etsy, BigCommerce, WooCommerce, and TikTok Shop. Each platform has its unique features and target audiences, and understanding how to leverage them effectively can significantly enhance your online sales. Whether you’re looking to create a niche store on Etsy, optimise your WooCommerce site, or tap into the growing trend of social commerce with TikTok Shop, we provide the insights and strategies to help you succeed across multiple channels.

Scalability Across Platforms

Ensuring that all your products are listed across multiple platforms while keeping stock levels integrated is essential for effective eCommerce management. At COPA, we possess the know-how to streamline this process, saving you valuable time and resources. Our expertise allows us to act as your trusted support advisor for any marketplace queries, guiding you in optimising your listings, maintaining accurate inventory levels, and ensuring a seamless experience across all channels. With COPA by your side, you can focus on growing your business while we handle the complexities of marketplace integration.

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