UK Product VAT Rate Finder

Search common UK product types by partial name or browse categories and subcategories. Check bread, vapes, food and drink, clothing, books, health products, household goods, electronics and more against selected HMRC guidance.

See standard 20%, reduced 5%, zero-rated 0% and exempt treatments with clear exceptions. When circumstances matter, answer a short question before using a rate. Unknown products and unresolved conditions do not default to 20%.

Optional GBP pricing adds VAT to a net price or extracts it from a VAT-inclusive price. PDF and email summaries include the chosen product, conditions, official sources and any price calculation. HMRC guidance checked 5 October 2026.

A guide to ordinary UK domestic supplies by VAT-registered businesses, checked against selected HMRC guidance. Not a binding classification or personal tax advice. Imports, exports, historic rates, mixed bundles, special schemes and bespoke reliefs need separate checks. An unlisted product is not automatically standard-rated.

Frequently asked questions

How do I find the VAT rate for a product?

Type a product name or everyday alternative, such as air fryer, lip balm or vapes, or browse categories. Search handles common plurals and joined words. If there is no direct match, spelling matches and curated product relationships may suggest a product type. Confirm the description before checking its treatment, conditions and HMRC sources.

Are suggested product matches an AI tax decision?

No. Suggestions use curated relationships and spelling or word matching, not AI. They are possible product types, not confirmed VAT classifications. Choose a suggestion only if its description fits your product, then check the conditions. Use None of these if it does not fit; an unknown product never defaults to 20%.

Is bread zero-rated for VAT?

Ordinary retail bread is normally zero-rated. Bread supplied as catering, for eating on the premises or as qualifying hot takeaway food can be standard-rated. Freshly baked bread merely cooling naturally is not automatically hot takeaway food.

What is the UK VAT rate on vapes?

Ordinary non-medicinal vaping products are standard-rated at 20%. This differs from qualifying nicotine gum and patches. Vaping Products Duty applies separately to eligible liquids from 1 October 2026 and is not calculated here.

Are zero-rated and exempt products the same?

No. Zero-rated goods are taxable supplies at 0%; exempt supplies have no VAT rate and different registration and input-tax recovery rules. This finder keeps them separate even though neither adds VAT to the displayed price.

Does the finder cover every product?

No. It covers common product types, not every formulation, bundle or special relief. If a product is missing or a condition is unclear, check HMRC guidance or get advice instead of assuming a rate.

Can I use this for EU sales or import VAT?

This finder covers ordinary UK domestic supplies. EU sales, exports and imports have separate place-of-supply, customs and evidence requirements. Use the separate EU VAT calculator for supported GB-seller guidance.